About
Advertising career.
As an advertising creative I love creating ideas that have a magic to them.
Images that people want to stick up on their walls. Films that stick in people’s minds.
My very first big poster campaign ‘Power is nothing without control’ for Pirelli featured Olympian Carl Lewis in red high heels and won every award going. Thanks to the excellent team I was lucky to be part of - including the brilliant photographer Annie Leibovitz.
‘The Samsung School of’ series starring Jack Whitehall, helped Samsung out sell Apple.
‘Making London Simple’ for London Transport won a D&AD Pencil for its launch poster ‘Eros’. It was a hugely successful campaign and was still selling bus tickets and winning awards many years later.
‘Make the most of Now’, was the first global campaign for Vodafone and also started with a D&AD winning ad, ‘Mayfly’.
Live the Action, was a pan-European campaign for bwin, the betting brand. ‘The Race’ and ‘Who Stole the Cup?’ were the first ad campaigns EVER created that viewers could actually bet on.
Advertising awards:
Thanks to working with brilliant people and great brands I have won over 40 Cannes Lions and have over 100 pieces of work selected in D&AD including 6 Yellow Pencils and 17 Yellow Pencil nominations.
Paintings/Art
I love to create striking images that jump off the canvas. Work that really captures what is special about a person or a place.
A very nice person described my paintings and drawings as realism that fuses pop art boldness with strong graphic composition.
I take commissions in oil, ink and pencil drawings.
I work from photographs and charge a day rate.
Message me on instagram at @ewangpaterson if you’d like to know more about my work and commissions.
CV:
Creative Chairman, Atomic London Group. 2022 - present.
Painter/Artist. 2022 - present.
Chief Creative Officer, MullenLowe Group UK. 2020 - 2022
Founding Partner, BBH Sport. 2014 - 2020
Chief Creative Officer, DDB Chicago. 2010 - 2014
Chief Creative Officer, CHI (now the & Partnership) 2005 - 2010.
Joint Chief Creative Officer, DDB London. 2002 - 2005
Writer DDB BMP, BBH and Y&R. 1990 - 2002